Homework 5

The article I chose was Kelley Blue Book taps data analytics tools to improve car valuation.It was published on September 1st 2011 by Computerworld. The article talks about how they used to measure car values and discussed their old method and compared it to their new method. In their old method they used megabytes but now they switched to terabytes. Terabytes allow them to get vey accurate information to base their valuation of off. They went from updating car values every five months to once a week. This is a drastic improvement and will greatly help consumers make more accurate decisions on purchasing a car. They even claim that they could update the values every day if they wanted to. Their new technology on analyzing data is becoming very precise and accurate. Kelley Blue Book has always been good at measuring car valuations but switching from megabytes to terabytes put them on a whole new level of accuracy. Technology keeps advancing as discussed in class. We talked about how computers changed since the 90s and this is a great example on how technology keeps advancing with the times. Technology will only continue to evolve as time goes on and what we think is new today will soon be obsolete. Just ten years ago we had big tvs, computers and cd players. Today we have flat screen tvs, computers and iPods that fit way more songs than cd players. However ten years ago those things seemed new and irreplaceable. I am very curious and excited to see where technology will be in another ten years. I am doing this assignment with an iPad and it is crazy to think how the iPad will probably be replaced by something that makes it obsolete in another ten years just like the cd player was. My point to all this is the Blue Book value changed just like all those things. I think they set the standard for car valuations as I am not aware of any competitors they have. Using terabytes allows them to have more accuracy which ultimately helps the consumer.